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A Mother’s Company: The Mother Company

Posted on Aug 5, 2011 in Family and Friends |

A Mother’s Company: The Mother Company

You’d think by now I’d be fully BlogHer’d out. I’ve got my rather tattered sparkle skirt from last year, some party pictures from years past. I have stories of bedbugs, memorable stories of late nights, and other stories I wish were not stories from others.

By now most of us know the brands, the drill, the insider’s club scramble, and the indelible thought of otherwise very classy women with bags on their heads at CheeseburgHer. By now we know that P&G does a huge ditty and that Jimmy Dean has the dancing sun man (they couldn’t possibly pay him enough to do that). We’ve done the booths with milk mustaches and supported one-another’s sponsored companies.

By now we know that last year’s HerBadMother’s fight for Tanner was an emotional moment in time for all of us, and this year, there will be a line of women waiting to donate blood in honor of The Queen of Spain. Underneath the hum of the excitement this weekend Susan is on all of our minds. At the end of the day, we’re women and we’ve got some badass compassion under all those Skinny Bitch margaritas.

You’d think by now I’d be completely done with hangovers and high heels, how-to’s for pros and breakout sessions.

But yeah, I’m not. Because of The Mother Company.

A childhood friend of mine is the founder of The Mother Company, a parent-centric, child-focused company that aims to embrace the social and emotional development of kids.

This is little Abbie, for goodness sake! This is the kid I played soccer with and took ski trips with and played dolls with. (Wait, I don’t think either of us played dolls.) This woman and her team that are making a serious run for becoming the next Mr. Rogers. I think they just might do it.

So I swore off BlogHer until Abbie asked me to come and support her for BlogHer11. And then I packed-up and headed down here to San Diego.

I realized that BlogHer is about companies like this: built by mothers, funded by mothers, produced by mothers. I believe completely in my friend and her mother-driven company. I’m here at because I know what kind of people are behind The Mother Company and I know the products to be full of soul, tackling issues and lifestyles on an intimate, but digestible level.

So I’m here. No parties or hoopla this year. No business card swapping. No sponsors to be touting. And it feels good. I’m here to be a friend. I’m here to support and make introductions here and there. But mostly I’m here to watch a female entrepreneur make a run for the big league.

If you’re at #Blogher11, you can find The Mother Company all the way in the back on the left under the big “600” sign. Their booth looks like a comfy livingroom. They’re serving ice moca lattes and showing clips from their latest production. They’ve got a limited amount of DVDs to hand out too.

Between the chaos and giveaways and pitches at BlogHer, you’ll find these women to be real and ready to talk about the business of emotional learning for kids. You’ll find me there too, because BlogHer, at it’s core is about relationships. This one was worth being here for.